Hi, I'm Tricia!
I am based in sunny South Florida. After earning my degree in criminology from the University of Florida, I initially worked in the legal field. However, I pivoted into marketing analytics, data analysis and reporting, and process improvement, where I've spent a decade honing those skills. Six years later, my career has since evolved into product management for major software applications, including system integrations, legacy system migrations to Oracle Cloud solutions, enhancements on existing products, and the launch of a few products and my own successful businesses.
I believe in lifelong learning, which is why I'm currently enhancing my skills through advanced studies in programming at Stanford University and a Full Stack Boot Camp at MIT. In my spare time, I enjoy listening to Guy Raz's "How I Built This," which features inspirational entrepreneurial start-up stories. I love international travel and cuisine, cooking healthy versions of my favorite foods, lots of eating, and a little exercise for some balance! Did I mention that I like to eat?
Fun Fact: As a twin, I still find myself answering to my sister's name even after all these years!
Professional Summary
My Expertise
I specialize in aligning business process modernization with product strategy by leveraging technology to deliver impactful solutions. I excel at leading cross-functional teams through complex system upgrades and integrations. My experience spans across driving organizational transformation, implementing automated processes, and optimizing business operations for long-term scalability.
My High-Level Process
Product Strategy & Vision
I define and execute product visions that align with company strategy and market trends, setting strategic goals to drive revenue growth, increase market share, and improve customer satisfaction. Through market research and competitive analysis, I identify opportunities to create solutions that resonate with customer needs.
Roadmap & Execution
By creating detailed product roadmaps and breaking down epics into actionable user stories, I prioritize features that deliver business value. I focus on discovery and requirements gathering to ensure seamless feature integration and clear guidance for development teams. I write user stories and acceptance criteria and lead sprints, backlog refinement, and manage resource allocation, ensuring every product meets customer expectations and technical feasibility.
Launch & Performance
I collaborate with marketing and customer support for successful product launches, ensuring alignment across teams. Post-launch, I track key performance metrics to assess customer adoption and satisfaction, iterating and enhancing products based on performance insights and customer feedback.